Ecomerce proposal for a business

Table of contentsExecutive Summary------------------------------------------------------------------- 1Situational AnalysisMarket Opportunity Analysis------------------------------------------------------ 2Relevant Internet Statistics-------------------------------------------------------- 5Objectives for Academics Plus! --------------------------------------------------- 5Strategy and ImplementationAcademics Plus! Business Model------------------------------------------------- 7Site learning Strategy---------------------------------------------------------12Marketing and Promotional Campaign-----------------------------------------13Implementation Plan and Timelines--------------------------------------------16Proposed Academics Plus! Budget Plan----------------------------------------17Implementation Task Force--------------------------------------------------------18Risk instrument Identification ---------------------------------------------------------18 APPENDICESAPPENDIX I- Screen shots of prototype Webpage. ------------------------21APPENDIX II- Detailed Budget Plan-------------------------------------------- 22APPENDIX III-APPENDIX IV-APPENDIX V-Executive-SummaryFancy ? a ? break down has decided to prepare an ecommerce proposal for the Academics Plus bookstall as part of our conference project. It is believed that this proposal would present cracking opportunities for the business in terms of building a web presence for the compevery and assisting in providing added value to the customer as well as creating a one of a miscellany purchasing experience for the business? targeted segment. The proposal would identify the general objectives of the ecommerce plan which is to improve Academics Plus business processes and increase grocery share.

In an attempt to fulfill these objectives the Fancy - a ? Click group would be presenting in the proposal a last Price business model and the different aspects that would aid in this model becoming a success for the business. The proposal would encourage discuss the suggested site development and implementation strategies to be chased as well as the marketing and promotional scat that will be set up to drive trading to the website and action a purchase transaction from the consumer on the site. The group has also set the finances that would be needed to rally the implementation of the plan in the budget analysis.

Finally, as with any plan there would be risks and these are clearly identified in the risk identification section of the proposal. Along with these risks somewhat suggestions have also been made in order to bar their affects. It is hoped that this...

If you want to get a full essay, order it on our website: Orderessay



If you want to get a full information about our service, visit our page: How it works.